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Writer's pictureEward SHEN

A Primer of Private Equity, Part 1


Private Equity, Capital Market, Leveraged Boyouts, Leverage Finance, Venture, Invest

Welcome to the first part of our two-part Private Equity primer. This primer is designed to simplify the complex world of Private Equity and make it accessible to everyone - from seasoned finance professionals to newcomers in the field.

Firstly, we'd like to express our appreciation for the enthusiastic response to our Venture Capital (VC) primer Part 1 and Part 2. Due to the feedback received, we decided to place VC in the broader context of Private Equity, as VC is by definition a sub-sector of Private Equity. This newsletter aims to give a more comprehensive overview and also shed light on other areas of Private Equity. It's worth noting that there may be some overlap with the content from our VC newsletters.

In Part 1, we start with the basics - what Private Equity is and how it has evolved over time. We then outline the various types of Private Equity investments, including Venture Capital. Next, we explain the mechanics of how Private Equity works, from fund formation and deal sourcing to value creation and exit strategies. Lastly, we introduce you to the key players in the Private Equity ecosystem.

This article is also available on LinkedIn and Medium, and we invite you to share your thoughts by leaving a comment.


1. Introduction to Private Equity

What is Private Equity?

Private Equity refers to a form of investment where firms or individuals buy a controlling interest in private companies, mostly with the aim of later selling these interests at a profit. These investment funds operate across a wide range of industries, and they generally aim to achieve their returns through a combination of strategic management, operational improvements, and financial restructuring.

Unlike publicly traded stocks, Private Equity involves investing directly in private companies (hence the term "Private Equity"). This often provides investors with significant control and influence over the operations and strategic direction of the portfolio companies. Investments in these private companies, unlike listed companies, can be more flexible as private companies don’t have stringent disclosure rules.

The Evolution of Private Equity

Private Equity, as a formalized industry, traces its origins back to the mid-20th century. In the United States, the first Private Equity investments took place in the late 1940s with the formation of Venture Capital firms like American Research and Development Corporation (ARDC).

The industry experienced substantial growth in the 1980s with the emergence of leveraged buyouts (LBOs), characterized by large, high-profile transactions. During this time, we saw the establishment of numerous well-known Private Equity firms, including KKR, Blackstone, and Carlyle Group.

The growth of Private Equity continued into the 21st century. Despite periodic economic downturns, such as the dot-com bubble burst in 2000 and the global financial crisis in 2008, the industry has proved resilient. Today, Private Equity firms manage trillions of dollars worldwide, and the industry continues to evolve, driven by globalization, technological advancements, and shifting economic landscapes.

Private Equity has evolved from a niche financing activity to a mature and integral part of the global financial system. It has had a profound impact on businesses and economies around the world, influencing corporate governance, spurring innovation, creating jobs, and driving operational efficiency.

In this primer of Private Equity, we will deep dive into the mechanisms that drive this industry, the key players involved, and the trends shaping its future. To fully understand the multi-faceted world of Private Equity, it's essential to grasp its roots, its evolution, and its role in the broader financial landscape.

2. Types of Private Equity

Private Equity funds are a type of alternative investment vehicle, structured as closed-end funds. Because they are private, their capital is not listed on a public exchange. This setup enables affluent individuals, alongside a diverse range of institutional investors, to participate in direct investments, directly investing in and acquiring equity ownership in companies. Here are a few types of Private Equity funds:

Venture Capital: Venture Capital (VC) is a type of Private Equity investment that targets early-stage companies with high growth potential. VC firms provide funding to startups in exchange for equity, banking on their eventual success. Given the high-risk nature of these investments, Venture Capitalists seek high returns and often play an active role in guiding the company's strategic direction.

Growth Capital: Growth capital is a type of Private Equity investment focused on more mature companies that require capital to expand or restructure operations, enter new markets, or finance a significant acquisition without a change of control of the business. Unlike Venture Capital, growth capital investments are often in companies that are already profitable or rapidly approaching profitability.

Leveraged Buyouts: Leveraged Buyouts (LBOs) occur when a Private Equity firm acquires a controlling interest in a company's equity and funds the purchase primarily with debt. The acquired company's assets often collateralize the debt. Over time, the Private Equity firm seeks to improve the company's operations, reduce the debt, and eventually sell the company at a profit.

LBO, Leveraged Buyouts

Distressed Securities and Special Situations: In this form of Private Equity, investors target companies facing financial distress or bankruptcy. Investors, seeing potential where others see peril, acquire assets at significantly discounted prices with the belief that a turnaround is possible. Special situations, on the other hand, refer to opportunities in companies undergoing significant transitions such as mergers, spin-offs, or regulatory changes, where adept investors can capitalize on price discrepancies.

Mezzanine Capital: Mezzanine capital fills the gap between debt and equity financing. It is often used by smaller companies that cannot access the high yield or leveraged loan markets. Mezzanine financing is generally structured as debt, often with equity warrants, and sits below secured debt but above equity in the capital structure. In the event of a default, mezzanine financing is repaid after all senior obligations have been satisfied but before equity holders receive any distribution.

Each type of Private Equity plays a distinct role in the investment ecosystem, targeting different stages of a company's lifecycle and offering various risk-reward dynamics, and understanding these categories will be crucial in appreciating the diversity and complexity of this industry.

3. How Does Private Equity Work?

Fund Formation: The Private Equity process begins with fund formation. A Private Equity firm, run by a team of investment professionals known as General Partners (GPs), raises funds from investors—these can be pension funds, endowments, wealthy individuals, and others, collectively known as Limited Partners (LPs). The funds collected form a Private Equity fund, typically with a lifespan of 10-12 years, extendable in some cases.

Deal Sourcing and Due Diligence: Once the fund is formed, the GPs source investment opportunities, a process often called deal sourcing. This involves identifying potential target companies, typically those with growth potential or those that are undervalued or in need of operational improvement. Once a potential investment is identified, a comprehensive process of due diligence takes place. The GPs examine the company's financials, business model, industry position, management team, and other relevant factors to ascertain the viability and potential profitability of the investment.

due diligence

Investment and Value Creation: After successful due diligence, the Private Equity firm makes an investment, often buying a controlling stake in the target company. Post-acquisition, the firm works towards value creation. This could involve strategic changes like new business direction, operational improvements, financial restructuring, or changes in management. The end goal is to improve the company's performance and increase its value.

Exit Strategies: The final step in the Private Equity process is the exit, which is when the Private Equity firm seeks to realize the returns on its investment. This is typically done in one of three ways:

  1. Initial Public Offering (IPO): Here, the portfolio company is listed on a public exchange. The Private Equity firm usually sells its stake over time, following the rules and regulations of the stock market.

  2. Merger & Acquisition (M&A): The portfolio company is sold to another company. This is a common exit strategy, especially if the acquiring company is looking to expand its operations or enter a new market.

  3. Secondary Sale: The Private Equity firm sells its stake in the portfolio company to another Private Equity firm.


IPO, initial public offering

The proceeds from the exit are returned to the LPs (after deducting management fees and carried interest* for the GPs), and the cycle can begin anew with fund formation.

The Private Equity process, from fund formation to exit, is a complex and often lengthy endeavor. It requires skill, industry knowledge, and a high tolerance for risk. But when executed well, it can lead to substantial returns and have a transformative impact on the invested companies.

Note: Carried interest is a share of the profits of an investment or investment fund that is paid to the investment manager as a performance incentive.

4. Key Players in the Private Equity Ecosystem


To fully grasp the dynamics of the Private Equity landscape, it's crucial to become familiar with its key participants. Let's take a closer look:

Private Equity Firms: Private Equity firms are investment management companies that provide financial backing and make investments in the Private Equity of operating companies through a variety of complex investment strategies. These firms can range from small, single fund firms to large investment houses with hundreds of billions of dollars under management. Examples include The Blackstone Group, KKR & Co., and The Carlyle Group.

Limited Partners: Limited Partners (LPs) are the investors in a Private Equity fund. They provide the capital but do not participate in the day-to-day management or decisions of the fund. LPs include institutional investors such as pension funds, endowments, and insurance companies, as well as high-net-worth individuals and sovereign wealth funds. They are "limited" in that their liability is limited to their investment in the fund.

General Partners: General Partners (GPs) are the managers of the Private Equity fund. They are responsible for making investment decisions, conducting due diligence, managing portfolio companies, and ultimately selling the investments in an exit event. GPs commit their own capital to the fund (typically 1-2% of the total fund size) to align their interests with those of the LPs.

Portfolio Companies: Portfolio companies are the companies in which Private Equity firms invest. They span across various sectors and can be in different stages of their life cycle, depending on the investment strategy of the Private Equity firm. The ultimate goal is to enhance the value of these companies during the investment period, thus generating a substantial return when the stake is eventually sold.

Each player in the Private Equity ecosystem has a unique role and contributes to the dynamics of this investment class. Understanding their roles, responsibilities, and relationships is crucial to gaining a holistic understanding of how the Private Equity world operates.

As we conclude Part 1 of "A Primer of Private Equity", we've set the groundwork by examining the different types of Private Equity and understanding the key players in the ecosystem. It's clear that Private Equity plays a critical role in the global financial landscape, fueling growth across numerous sectors.

In Part 2 of this primer, we will further dive into the economic role of private equity, its global trends, including the impact of seismic events like the COVID-19 pandemic, and the future directions this dynamic field is heading towards.

QIDS Venture Partners is dedicated to supporting and catalysing the developments in FinTech by sharing with our audience FinTech trends and interesting FinTech business ideas. You may forward this article to other investors who are interested in FinTech as well. If you need more information or would like to arrange a meeting with us, please feel free to contact our Managing Partner Edward Shen via LinkedIn or email.

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